| 2003
Executive Memo - Rate Card / Non-member Rates View
The Non-Member Contract
Executive
Memo is the only monthly publication in Colorado that is designed
exclusively for association executives. More than 1,500 professional
association execs and their allied product and service providers
turn to Executive Memo each month for industry trends, legislative
and management issues, and local events that keep them up to date.
Executive Memo provides vendors of association-related products
and services an efficient channel to reach a highly targeted marketplace
that turns to the publication time and again for information that's
only available here every month.
| Frequency |
3X |
4X |
6X |
12X |
|
|
|
|
|
| 1/6
Page |
$270 |
$221 |
$195 |
$168 |
| 1/4
Page |
$378 |
$331 |
$273 |
$237 |
| 1/3
Page |
$473 |
$420 |
$352 |
$305 |
| 1/2
Page |
$646 |
$557 |
$473 |
$410 |
| Full
Page |
$998 |
$856 |
$725 |
$615 |
Insert
(one time only) $1,050 |
Add second
color: $50 to regular ad rates
Classified
Rates: $50 for the first 20 words; then $1.75 a word
Mechanical
Specifications
Offset printing.
No bleeds. Trim Size: 8 1/2 X 11
Live area:
1/2" from trim all around
Line screen:
133 preferred
Materials:
Digital (see detailed specifications) 0' negatives (right reading,
emulsion
Side down,
one-piece per color) Include laser output at time of ad submission.
| Add
Development |
| 1/6
Page |
$25
+ any scans |
1/2
Page |
$70
+ any scans |
| 1/4
Page |
$40
+ any scans |
Full
Page |
$85
+ any scans |
| 1/3
Page |
$55
+ any scans |
|
|
General
Policy
The publisher
reserves the right to cancel or reject any advertisement at any
time, and to add the word "advertisement" at the top of any copy
which in the publisher's opinion might mislead the reader as editorial
matter. The publisher will not be bound by any conditions printed
or otherwise appearing on order blanks or copy instructions when
such conditions conflict with the regulations set fourth in the
rate card.
Terms of
Payment
Payment for
any advertisement shall be due and payable at publisher's office.
Colorado Society of Association Executives; 2170 S. Parker Rd.,
Suite 265; Denver, CO 80231. Payment shall accompany ad for insertion
in first issue; thereafter, payment is due 30 days from date of
invoice. Payment shall accompany classified advertisement.
Short rate,
rebate, and rate protection
Advertisers
not using the number of insertions on which their rates are based,
within 12 months will be short rated for the difference in amount.
Advertisers will be rebated if additional space used earns a lower
frequency rate than original contract in the form of a credit toward
future advertising.
Cancellations
Cancellations
are not accepted after space reservation closing date.
Deadline
Six weeks before
issue date.
Digital
Material Specifications
Media Ads will
be accepted on zip or CD disks. Disks must contain all files needed
to output the job, and must include a printed directory. All disks
and proofs must be labeled and include company and contact name,
phone number and issue date. Ads submitted on digital media must
be suitable to print as is. Any disk that does not follow the guidelines
below will be returned for corrections ¥ or billed to advertiser
at $85/hour, based on advertiser's decision.
File Format.
Ads may be
submitted (versions up to the following) in QuarkXPress 4.0. Adobe
Photoshop v. 4.0.1. Adobe Illustrator v. 6.0 (Macintosh platform).
Postscript files will not be accepted.
Fonts
Copies of all
fonts used in a job must be provided, including those used within
EPS files. Supply screen and printer fonts. Postscript and Type
I fonts are encouraged. Bitmapped, True Type, and Multiple Master
fonts will not be accepted.
Artwork
A minimum resolution
of 300 dpi for all photographs and scanned illustrations. Quark
Files-Linear used at 100% should be 600 dpi; used at 50%, it can
be 300 dpi; and should not be any smaller than 50%. Use Collect
for Output under the File menu to ensure that all images and special
preference files are included with the final document.
| Advertising
Dimensions |
| 1/6
vertical |
2
5/16" X 4 11/15" |
| 1/4
standard |
3
9/16" X 4 13/16" |
| 1/3
vertical |
2
5/16" X 9 1/2" |
| 1/2
horizontal |
7
1/2" X 4 13/16" |
| 1/2
island |
4
5/16" X 7" |
| Full
page |
7
1/2" X 10" |
|