Reshaping Your Association:
A Case Study
Presented by: Brian Tepp, Director, Membership Segment
Association of periOperative Registered Nurses (AORN)
Thursday, February 2
11:00 AM-Networking; 11:30 AM-Luncheon; 12:00 PM-Program
1:00 PM (Approximately): Professional Member "Listening Session"
10:00 AM - 1:30 PM: Photo Sessions
Red Lion Inn Southeast, 3200 S. Parker Road, Aurora, CO
Lunch program is approved for l Hour CAE credit in Domain 1
Okay, you’ve been thinking about how to be more relevant? What’s holding you back – time, money, member buy-in? Well, wait no longer.
Learn how to change your association and position your industry for the future. Through member engagement, use of current data and analytical decision-making, we’ll show you how you can take your organization to new levels of relevance while working in the present. Don’t let money or time hold you back.
Throw all that theory aside and get ready for a case study of how the Association of periOperative Registered Nurses is managing its future with a five-year business plan that changes the direction of their association, and the way they market and sell their products and services. This is a whole new paradigm of customized services and products for both individual and corporate memberships, not a 1980s view of membership, so don’t go there.
This case study will touch on the competitive factors impacting the decision to change the business model as well as short and long-term strategies
You’ll learn the necessary steps so that you, too, can systematically make the changes that will guide and influence the future success of your association and industry. It is possible to build on the present to create the future. Let us show you how.
Registration
$39.00 for CSAE Members (Late registration: $49)
$49.00 for Non-CSAE Members (Late registration: $59)
Registration Deadline: February 1
Professional Member “Listening” Session
Immediately following the luncheon Professional members will be able to participate in an informal “listening" session. They will be able to offer feedback on CSAE activities and identify what services and benefits are important to them. Professional members may participate in this feedback session even if not attending the February luncheon.
Sharpen Your Image With a New Photo
New member Katie Warnke of GreenEarth Photography will be setting up her portable studio and taking professional headshots of CSAE members at our February 2 luncheon from 10 am - 1:30 pm. This is a great opportunity to update your professional image at a volume-discounted rate of only $125/person. These are 10-minute time slots for both the photo session and for you to choose your favorite image. You'll receive the high-resolution file within five days of the shoot. If there are ten or more people signed up, Katie will bring in a master hair & makeup artist! Please contact Katie to schedule your time slot in advance at 303-588-7446 or
Katie@GreenEarthPhotography.com.
What others are saying…
Katie is great, I’ve worked with her multiple times for headshot and a family photo… this is a really nice benefit for members.
Pecanne Eby, MBA
Brand & Marketing Strategist
Brand Mentoring, LLC
Consent to Use of Photographic Images Registration and attendance at, or participation in, CSAE meetings and other activities constitutes an agreement by the registrant to CSAE’s use and distribution of the registrant or attendee’s image or voice in photographs, videotapes, electronic reproductions and audiotapes of such events and activities.